The franchisee charter

A mutual commitment

The Mr Bricolage group unites independent traders operating DIY and home furnishing sales outlets via its franchisee charter, particularly with:

  • A dynamic operation thanks to the targeted listing of suppliers
  • Adapted conceptual and merchandising support
  • Commercial and management assistance
  • Use of the Mr Bricolage store name and brand
  • Carefully designed advertising campaigns and special offer campaigns
  • Consistent site layouts and a sales plan

In addition to formal services and mutual obligations (duration, approval, participation, etc.), the franchisee charter confirms:

  • Integration in a strong group of independent stores
  • Shared common values and principles
  • Active participation in the group via commissions and the company executive board

A standard copy of the franchisee charter is included in the pre-contractual information pack issued to all candidates at a one-to-one personalised meeting, in accordance with article L 330-3 of the Commercial code.